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基于SWOT模型的安徽省中小企业自主创新战略选择
引用本文:王俊峰,朱敏.基于SWOT模型的安徽省中小企业自主创新战略选择[J].价值工程,2010,29(20):5-6.
作者姓名:王俊峰  朱敏
作者单位:合肥工业大学管理学院,合肥,230009
摘    要:首先浅谈SWOT分析存在的问题,继而引出建立定性与定量相结合的SWOT模型的必要性,其次对安徽中小企业自主创新进行了SWOT分析,文章的最后将层次分析法(AHP)和德尔菲法融入安徽中小企业自主创新SWOT分析中,建立了定性与定量相结合的SWOT分析模型,得出结论并提出建议。

关 键 词:中小企业  SWOT分析方法  自主创新战略

SWOT Model Based Strategic Selection for Independent Innovation of SMES in Anhui Province
Wang Junfeng,Zhu Min.SWOT Model Based Strategic Selection for Independent Innovation of SMES in Anhui Province[J].Value Engineering,2010,29(20):5-6.
Authors:Wang Junfeng  Zhu Min
Institution:Wang Junfeng; Zhu Min(School of Management,Hefei University of Technology,Hefei 230009,China)
Abstract:The paper first discusses the problems of SWOT analysis which leads to the necessity of establishing a qualitative and quantitative SWOT model. Then we did a SWOT analysis on innovation of small and medium enterprises in Anhui. In the end of the paper, the analytic hierarchy process (AHP) and Delphi are used in Anhui enterprises SWOT analysis, based on which we established a SWOT analysis model combined both qualitative and quantitative method, draw the conclusions and proposed suggestions.
Keywords:small and medium enterprises(SMES)  SWOT analysis  independent innovation strategy
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