| 我买网：开创食品网购蓝海 |
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| 引用本文： | 杨育谋. 我买网：开创食品网购蓝海[J]. 上海经济, 2011, 0(5): 66-68 |
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| 作者姓名： | 杨育谋 |
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| 摘 要： | 2011年元旦期间，气温骤降，大雪弥漫，将平时爱到超市买零食解馋的李玲困在了家里。庆幸的是，之前她已在“我买网”（www．womai．com）下了订单，买了干果、饼干、饮料一箩筐，在家里边看大片边享口福。她发现，在我买网购物不仅方便，商品也丰富，还能买到一般超市没有的特色产品，价格也比商店便宜些。她已经很少去超市了。
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| 关 键 词： | 蓝海 网购 食品 特色产品 超市 李玲 购物 商品 |
Womai net:create a blue ocean for food online shopping |
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| Abstract: | Since its setup on August,2009,the COFCO's sub company Womai. com has received good market response. Womai.com has been online for less than two years,but its net daily sales increased more than three to four times. Its sales volume keeps making record high. In 2010,the Annual sales of this site have up to 5,000 million. On the 4th APEC E-Business Commerce Alliance Forum cosponsored by APEC and the Ministry of Commerce,www.womai.com was rewarded the Golden Seed Prize for its growth,innovation,influence and ... |
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