| 现代服务业企业的营销战略 |
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| 引用本文： | 周峰. 现代服务业企业的营销战略[J]. 中国经贸, 2008, 0(16): 46-47 |
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| 作者姓名： | 周峰 |
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| 作者单位： | 江苏经贸职业技术学院,江苏南京211168 |
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| 摘 要： | 我国现代服务业的研究方兴末艾，但多限于宏观层面。本文从我国现代服务业企业这一微观层面，探索了其营销工作的战略思路。
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| 关 键 词： | 现代服务业 产业构成 营销战略 |
The Strategies Of Marketing To Enterprises Of Modern Service Industry |
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| ZHOU Feng. The Strategies Of Marketing To Enterprises Of Modern Service Industry[J]. China Business Update, 2008, 0(16): 46-47 |
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| Authors: | ZHOU Feng |
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| Affiliation: | ZHOU Feng (Jiangsu institute of economic ＆ trade technology, jiangshu Nanjing, 211168, China) |
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| Abstract: | The study of modem service industry is in the ascendant in China now, but most of these are limited to macro level. This text researches the strategic marketing of enterprises from the another point of view. |
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| Keywords: | Modem Service Industry structure of service industry Strategy of marketing |
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