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基于SWOT分析的民办高校发展战略研究
引用本文:商光美.基于SWOT分析的民办高校发展战略研究[J].科技和产业,2009,9(7):92-96.
作者姓名:商光美
作者单位:福州大学阳光学院,福州,350015
摘    要:随着高等教育的大众化,中国民办高校迎来了很好的发展机遇,但由于受传统教育观念、政策法规等因素的影响,民办高校同时也面临着严峻的挑战。本文使用SWOT分析法阐述分析民办高校的优势(Strengths)、劣势(Weaknes-ses)、机会(Opportunities)和威胁(Threats),并在此基础上通过多角度分析,提出了中国民办高校的发展战略。

关 键 词:民办高校  SWOT分析  发展战略

Research on the Development Strategy of Private Higher Learning Institution Based on the SWOT Analysis
SHANG Guang-mei.Research on the Development Strategy of Private Higher Learning Institution Based on the SWOT Analysis[J].SCIENCE TECHNOLOGY AND INDUSTRIAL,2009,9(7):92-96.
Authors:SHANG Guang-mei
Institution:SHANG Guang-mei (Sunshine College,Fuzhou University,Fuzhou 350015,China)
Abstract:As the development of the popularity of the higher education,private higher learning institution in China has a very good opportunity to develop. However,under the restriction of some factors such as traditional educational concepts,policy and regulations,private higher learning institution in China also meets with serious challenges. The paper,based on the SWOT analysis,aims to present and analyze the strengths,weaknesses,opportunities and threats of private higher learning institution in China. Through mu...
Keywords:private higher learning institution  SWOT analysis  development strategy  
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