Predictors of Usage Intentions of Pirated Software |
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Authors: | Ian Phau James Ng |
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Institution: | 1. Kansas State University, Manhattan, KS, U.S.A.
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Abstract: | The purpose of this study is to investigate the salient factors influencing consumers’ attitudes and usage intentions towards
pirated software. Using the Theory of Planned Behaviour, this study investigates the relationships between three sets of factors,
i.e. personal, social and perceived behavioural control onto attitudes towards pirated software. Through a multiple regression,
only personal factors have shown significant relationship with attitudes towards software piracy. Further results from this
study have supported that favourable attitudes towards pirated software is likely to result in stronger intentions to use
pirated software. It was found that computer proficiency acts as a predictor for intentions towards pirated software, rather
than a moderator as originally postulated. |
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Keywords: | |
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