企业文化与企业诚信

企业文化的核心是价值观,实现价值观的内核是诚信,二者具有一致性.诚信是企业文化建设的起点,也是企业成功的基础.现代企业要为实现诚信提供制度保障,更要在企业文化中赋予诚信以核心地位,并将企业诚信贯穿到企业方方面面.在企业文化中落实诚信、构建诚信体系,首先要在企业内部培养诚信的企业文化,树立诚信的文化氛围；其次,要在企业外部建立产品诚信、服务诚信、销售诚信、竞争诚信等客户诚信；再次,要在企业之间以诚信结盟,实现资本与资源的有效调配和高效利用.诚信建设不会一蹴而就,要始终贯穿于企业的每一个环节和一切活动之中,持之以恒,并不断加强诚信管理.

Corporate Culture and Corporate Creditability

The concept of value is the core of corporate culture;the core for value realization is creditability.Creditability is the start point for the construction of corporate culture;it is also the basis for corporate success.To construct the creditability system,we should,first,cultivate the corporate culture of creditability and create the cultural environment of creditability inside the enterprise;second,we should foster such customer creditability as product creditability,service creditability,selling credita...