Exploring the differences between franchisee entrepreneurs and nascent entrepreneurs |
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Authors: | Marc Sardy Ilan Alon |
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Institution: | (1) Department of International Business, Rollins College, 1000 Holt Ave, Winter Park, FL 32789, USA;(2) Petters Chair of International Business, Rollins College, 1000 Holt Ave-2722, Winter Park, FL 32789, USA |
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Abstract: | This paper is singular in its use of the PSED dataset for deriving a better understanding of the nature of nascent entrepreneurs
as compared to franchisee entrepreneurs. We used previous studies on the differences between the two groups and developed
variables divided into three dimensions: (1) prior experience, (2) growth objectives, and (3) motivation and risk. Jonckheere–Terpstra
(J–T) tests, Chi-Square tests, F-tests and logistic regression models detected differences in all three dimensions. The conclusion is that franchisee entrepreneurs
in the United States of America are distinctive in their characteristics. As compared to nascent entrepreneurs, franchisee
entrepreneurs have less experience, less confidence in their skills, less capital, more aspirations for larger organizations,
less confidence in their abilities to make the business a success, and more belief that their first-year incomes will be stable.
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Keywords: | Franchisees Nascent entrepreneurs PSED database Startup survey |
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