长江三峡旅游一体化研究

区域旅游竞争与合作是当今区域旅游经济发展的新变化,区域旅游一体化是区域旅游经济发展的高级形态。文章首先分析了长江三峡旅游一体化的基础条件,接着指出大三峡旅游发展中取得的成就和存在的问题;其次从发展战略角度指出大三峡旅游一体化应在发展理念、发展定位、发展空间格局有所作为;最后提出一体化推进措施,即建立一体化推进机构、一体化营销体系、投融资平台和统一的一体化服务标准。

The Discussion of Tourism Integration in the Three Gorges Zone

It is a new change that competition and cooperation take place in the regional tourism and economic development.Regional integration is the high form in regional tourism and economy development.This paper first analyzes the foundation of the integration tourism of Yangtze gorges,then points out the achievements and the problems of the tourism integration in the Three Gorges Zone.And then it points out that the development of tourism integration should start with opening mind,choosing the right strategy and well planning.At last,the paper puts forward the suggestions: establish the organization of integration,integrated marketing system,unity of investment and financing platform and make service standards.