| 民营成品油批发企业竞争策略研究 |
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| 引用本文： | 郑传均,罗云松.民营成品油批发企业竞争策略研究[J].企业技术开发,2005,24(8):94-96. |
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| 作者姓名： | 郑传均 罗云松 |
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| 作者单位： | 中南大学商学院,湖南长沙410083 |
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| 摘 要： | 在国内成品油经营的垄断坚冰逐渐消融的背景下,作者在分析民营成品油批发企业自身条件和市场宏观环境的基础上,针对性地提出了民营成品油批发企业应该采取的一系列竞争策略。
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| 关 键 词： | 成品油 民营批发企业 竞争策略 |
| 文章编号： | 1006-8937（2005）08-0094-03 |
| 收稿时间： | 2005-04-19 |
| 修稿时间： | 2005年4月19日 |
Research on competing strategies about civilian-run readymade oil wholesale enterprises |
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| Zheng ChuanJun;Luo YunSong.Research on competing strategies about civilian-run readymade oil wholesale enterprises[J].Technological Development of Enterprise,2005,24(8):94-96. |
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| Authors: | Zheng ChuanJun;Luo YunSong |
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| Abstract: | Under the background that monopoly on readymade oil in domestic is broke gradually, macro-environment of readymade oil market and the condition of wholesale enterprises were analyzed. Based on these analyses, a series of competing strategies was proposed for the Civilian-run readymade oil wholesale enterprises. |
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| Keywords: | readymade oil civilian-run wholesale enterprises competing strategies |
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