产业融合中的市场结构及其行为方式分析

在产业融合中 ,随着融合产品的替代性和互补性大大增强 ,市场边界发生重大游移。这不仅给市场界定带来了新的问题 ,并使以其为基础的产业集中度的衡量变得更为复杂 ,而且也在很大程度上改变了传统市场结构的形态 ,增强了竞争效应 ,并促使企业的市场行为有较大的改变。这对传统产业组织理论提出了新的挑战 ,需要我们加以认真的研究 ,提出新的解释和说明

Analysis of Market Structure and Its Behavior Way in the Industrial Convergence

In the industrial convergence, strengthen greatly along with complementary and the replacement of convergence product, market boundary occur significant waver This limits to market, have brought new problem, and make being basic estate with it concentrate degree measure to become more complex This form that has also changed the structure of traditional market, greatly has strengthened competitive effect, and makes the market behavior of enterprise have greater change This has put forward new challenge for traditional industrial organization theory We want conscientious research, put forward new explanation and explanation