论高校出版社的企业文化建设

当前,高校出版社面临着严峻的经营环境。要在竞争中取胜,高校出版社需构建核心竞争力,独特的企业文化建设是核心竞争力内容之一。本文从高校出版社企业文化建设的核心、营造框架、构建方式、独特个性等方面进行了论述。

On the Corporation Culture Building of University Press

At present, the University Press is facing a lough business environment. To win in the competition, the University Press should build core competitiveness. A unique enterprise culture is one of the core elements of competitiveness. This paper discusses the core enterprise culture, the building frame, the construction way and unique personality of the University Press.