| 旅游企业诚信评价研究进展及启示 |
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| 引用本文： | 李彬彬,姚延波.旅游企业诚信评价研究进展及启示[J].河南金融管理干部学院学报,2014(2):61-65. |
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| 作者姓名： | 李彬彬 姚延波 |
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| 作者单位： | [1]天津商业大学宝德学院,天津300384 [2]南开大学旅游与服务学院,天津300074 |
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| 基金项目： | 国家社会科学基金项目（12BGL073） |
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| 摘 要： | 剖析旅游企业诚信的内涵及当前我国旅游企业诚信缺失的企业分布和表现,深入分析旅游企业诚信缺失的根源和治理对策,在此基础上重点探讨旅游企业诚信评价的原则与指标体系的设计、诚信评价模型的实证构建、具体诚信评价工具和评价保障机制,提出现有研究存在的局限性及进一步研究的方向和趋势.
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| 关 键 词： | 旅游企业 企业诚信 诚信评价 研究进展 |
Research Progress and Reflection of Tourism Enterprise Integrity Evaluation |
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| LI Binbin,YAO Yanbo.Research Progress and Reflection of Tourism Enterprise Integrity Evaluation[J].Journal of Henan College of Financial Management Cadres,2014(2):61-65. |
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| Authors: | LI Binbin YAO Yanbo |
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| Institution: | 1. Boustead College, Tianjin University of Commerce, Tianjin 300384 , China ; 2. College of Tourism and Service, Nankai University, Tianjin 300074 , China ) |
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| Abstract: | An analysis is made on the content of tourism enterprise integrity, performance and distribution of the tourism enterprises who lack of integrity in China at present, and an in - depth analysis made on the root causes why tourism enterprises lack of integrity and on the appropriate countermeasures. Then, the paper focuses on discussing the principles for tourism enterprise integrity evaluation and index system design, empirical building of integrity e- valuation model, specific integrity assessment tools and evaluation safeguarding mechanisms, pointing out the cur- rent research limitations, further study direction and trend. |
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| Keywords: | tourism enterprises enterprise integrity integrity evaluation research progress |
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