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社区团购市场乱象对农村经济发展的影响——基于乡村振兴视角
引用本文:黄雯珺,陈佳明,冯颖童,戴慧深.社区团购市场乱象对农村经济发展的影响——基于乡村振兴视角[J].科技和产业,2022,22(9):189-193.
作者姓名:黄雯珺  陈佳明  冯颖童  戴慧深
作者单位:五邑大学 经济管理学院,广东 江门 529000
摘    要:从社区团购的不正当竞争行为、市场垄断行为、社区团购的消费者权益保护问题、团长管理问题等4个方面入手,研究社区团购助力乡村振兴的同时,其自身的发展乱象给农村经济带来的种种挑战。探讨社区团购对农村价格体系、市场格局、农民就业、增收、维权等方面的负面影响,并呼吁政府及相关企业重视相关风险和问题,及时采取措施,正确引导社区团购助力乡村振兴。

关 键 词:乡村振兴  社区团购  新零售

The Impact of Chaos in Community Group Buying Market on Rural Economic Development: From the perspective of rural revitalization
Abstract:Starting from the unfair competition behavior, market monopoly behavior, consumer rights and interests protection and head management of community group purchase, the challenges brought by the chaos of its own development to the rural economy while community group purchase helps the rural revitalization are studied.The negative impact of community group purchase on the rural price system, market pattern, farmers'' employment, income increase and rights protection are discussed, It calls on the government and relevant enterprises to pay attention to the risks and problems in this regard, take timely measures, correctly guide community group buying and help rural revitalization.
Keywords:rural revitalization  community group purchase  new retail
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