Public Employee Acceptance of New Technological Processes: The case of an internal call centre |
| |
Authors: | Carmen Antón |
| |
Institution: | 1. Department of Business and Marketing , University of Valladolid , Valladolid , Spain E-mail: anton@eco.uva.es anton@eco.uva.es |
| |
Abstract: | Abstract The present work explores employee acceptance of process innovation in a public administration from a complementary three-fold theoretical perspective, the Technology Acceptance Model (TAM), the Cognitive Model of Satisfaction (CMS) and the Satisfaction-loyalty Model (SLM). The proposed model integrates these approaches, and considers the moderating effect of employees' perceived experience with the new process. Although findings support that behavioural intentions are determined by perceived usefulness, satisfaction and attitude towards the new technology, we find that as employees' perceived experience increases, use intention becomes a routine, and the evaluation of the new process proves irrelevant in terms of usefulness or quality. |
| |
Keywords: | Process change innovation acceptance call centres |
|
|