我国企业跨国经营的优劣势分析

就一般规律而言,跨国经营是一个国家加入WTO后经济发展的必然趋势,因此,适应经济全球化和加入WTO的形势,我国企业应实施跨国经营战略,在更大范围、更广领域和更高层次上参与国际经济技术合作和竞争,充分利用国际国内两个市场,优化资源配置,拓展发展空间。本文希望通过对跨国经营企业的竞争优势和劣势的分析,为企业制定跨国经营战略提供思路。

China enterprise multinational operating's advantage and disadvantage analysis

As far as general rule is concerned,multinational operation is an inevitable trend of a country's economic development after its accession to WTO.Thus ,in response to the new situation of economic globalization and China's entry into the WTO,we should take part in international economic and technological cooperation and competition on a broader scale,in more spheres and on a higher level,make the best use of both international and domestic markets,optimize the allocation of resources,expand the space for development.It is hoped that the article can provide thoughts for making strategy of multinational operation through analysis on competitive advantage and disadvantage of multinational operation.