| 2011:东风柳汽的难堪之年之系列报道 售后服务堪忧 |
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| 引用本文： | 张俭.2011:东风柳汽的难堪之年之系列报道 售后服务堪忧[J].中国物流与采购,2011(23). |
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| 作者姓名： | 张俭 |
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| 摘 要： | 在自主品牌商用车企业中,东风柳汽的售后服务水平尤为受消费者关注,不仅其在2011年物流企业对本刊关于商用车企业售后服务水平调查的反馈中服务排名末位,而且各地诸多消费者针对其售后服务不佳的投诉也让东风柳汽疲
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| 关 键 词： | 解决问题 服务水平 商用车 消费者 售后服务 东风 自主品牌 物流企业 服务效率 经销商 |
After-Sales Services of Dongfeng Liuzhou Motor |
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| Abstract: | Among the independent brands in the commercial vehicle business, the level of after-sales services of Dongfeng liuzhou motor are particularly concerned by consumers. It ranked last in the list of the after-sales service level feedback survey of 2011 commercial vehicle enterprises, and a number of consumer complaints against its poor after-sales services also depressed Dongfeng liuzhou motor. |
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