从核心竞争力视角重新认识企业概念 |
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引用本文: | 刘建伟,曹静.从核心竞争力视角重新认识企业概念[J].商业研究,2002(15):22-24. |
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作者姓名: | 刘建伟 曹静 |
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作者单位: | 中国矿业大学,管理学院,江苏,徐州,221008 |
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摘 要: | 管理者对企业概念的认识直接影响企业经营战略的制定,从而决定了企业的生存和发展机会。总 结迄今为止对企业概念三种比较重要的理解视角,通过分析比较倡导从核心竞争力角度认识企业概念, 最后给出管理者调整企业概念可以遵循的一般步骤。
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关 键 词: | 核心竞争力 企业概念 战略管理 |
文章编号: | 1001-148x(2002)08上-0022-02 |
修稿时间: | 2001年11月7日 |
Rethinking Your Company Conception in A Core Competence Perpective |
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Abstract: | Top management's company conception decides through its direct effects on company strategies, whether the company will survive and then develop or not. This paper summarizes and evaluates three important perspectives ever tried in strategic analysis of company. The conclusion is that companies should be conceived in the view of a core competence. This paper also tells those who haven't conceive properly how to rethink. |
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Keywords: | core competence company conception strategic management |
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