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旅游者人格特质与漂流体验偏好关系研究
引用本文:许春晓,范香花,向文雅,何文斌.旅游者人格特质与漂流体验偏好关系研究[J].湖南财经高等专科学校学报,2011,27(1):35-40.
作者姓名:许春晓  范香花  向文雅  何文斌
作者单位:湖南师范大学旅游学院,湖南,长沙,410081
基金项目:教育部人文社会科学基金
摘    要:以人格特质理论为依据研究漂流旅游者人格特质与漂流体验偏好之间的关系。对长沙市宁乡县沩山漂流和峡溪漂流游客进行抽样调查,经过实证分析证实:神经质、外向性、开放性及严谨性人格特质与漂流体验偏好均显著正相关;宜人性人格特质仅与舒心轻松漂流体验偏好显著正相关,与其他漂流体验偏好则没有相关关系。

关 键 词:旅游  人格特质  漂流  体验偏好

Research on the Relationship between Tourist Personality Traits and Drifting Experience Preference
XU Chun-xiao,FAN Xiang-hua,XIANG Wen-ya,He Wen-bin.Research on the Relationship between Tourist Personality Traits and Drifting Experience Preference[J].Journal of Hunan Financial and Economic College,2011,27(1):35-40.
Authors:XU Chun-xiao  FAN Xiang-hua  XIANG Wen-ya  He Wen-bin
Institution:(Tourism College,Hunan Normal University,Changsha Hunan 410081)
Abstract:This study examines the relationship between tourist personality traits and drifting experience preference based on the personality traits theroy of psychology.Gaining the basic data from the tourists at Weishan and Xiaxi drifting in Ningxiang town of Changsha,this research demonstrates empirically that personality traits of neuroticism,extraversion,openness,conscientiousness have significant positive correlation with all the drifting experience preferences,while the agreeableness personality trait only has a significant positive correlation with comfortable and relaxed drifting experience preference,but has no correlation relationship with other drifting experience preferences.
Keywords:tourism  personality traits  drifting  experience preference
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