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我国体育赛事经纪人问题探析
引用本文:张冲.我国体育赛事经纪人问题探析[J].价值工程,2010,29(29):48-49.
作者姓名:张冲
作者单位:西安体育学院,西安,710068
摘    要:我国体育赛事经纪市场发展水平低,存在诸多问题,建议通过建立有效体育赛事经纪人培训机制提高他们的整体素质;从行业角度来讲要加强行业自治,淡化行政干预,加深与主管部门的交流和沟通;制定统一的体育经纪人管理办法和法律规定。

关 键 词:体育商业化  赛事经纪人

Exploration on China's Sports Agent Brokers
Zhong Chong.Exploration on China's Sports Agent Brokers[J].Value Engineering,2010,29(29):48-49.
Authors:Zhong Chong
Institution:Zhong Chong(Xi'an Physical Education University,Xi'an 710068,China)
Abstract:Sports events brokers market in our countries develops at a low level and have a lot of problems. Establishing a effective sports events broke training mechanism is suggested to improve their overall quality; From the industry perspective,we have to strengthen industry self-government,dilute administrative intervention,and deepen exchanges and communication between authorities :we also need to formulate a unified management approach and the sports agent law.
Keywords:sports commercialization  sports event broker
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