| 企业并购中的文化整合 |
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| 引用本文： | 游小玲,田千喜.企业并购中的文化整合[J].经济与管理,2006,20(4):54-56. |
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| 作者姓名： | 游小玲 田千喜 |
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| 作者单位： | 湖南农业大学,经济管理学院,湖南,长沙,410128 |
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| 摘 要： | 并购作为实现企业快速成长和低成本扩张的重要方式之一,在现代经济中已经起着越来越重要的作用。但企业并购的效果却并不乐观,忽视文化的整合是导致企业并购失败的重要原因之一。
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| 关 键 词： | 企业并购 企业文化 企业文化整合 |
| 文章编号： | 1003-3890(2006)04-0054-03 |
| 收稿时间： | 11 24 2005 12:00AM |
| 修稿时间： | 2005年11月24 |
The Cultural Amalgamation of the Corporate Merger and Acquisition |
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| YOU Xiao-ling,TIAN Qian-xi.The Cultural Amalgamation of the Corporate Merger and Acquisition[J].Economy and Management,2006,20(4):54-56. |
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| Authors: | YOU Xiao-ling TIAN Qian-xi |
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| Institution: | College of Economics and Management , Hunan Agricultural University, Changsha 410128, China |
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| Abstract: | The corporate merger and acquisition as realization one of important ways of enterprise fast growth and low cost expansion,in modern economy has taken more and more important role.But the effect that enterprise takes over is not optimistic;ignoring cultural amalgamation is the one of important reasons that causes enterprise merger and acquisition to failure. |
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| Keywords: | corporate merger and acquisition enterprise culture enterprise cultural amalgamation |
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