| 我国商业体育赛事的经营风险及其规避措施探讨 |
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| 引用本文： | 田蜜.我国商业体育赛事的经营风险及其规避措施探讨[J].价值工程,2012,31(23):130-131. |
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| 作者姓名： | 田蜜 |
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| 作者单位： | 西安体育学院,西安,710068 |
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| 摘 要： | 本文从界定商业体育赛事以及商业体育赛事经营风险的概念出发,分析了我国商业体育赛事经营风险产生的原因及种类,在此基础上从风险控制和风险转嫁的角度提出了商业体育赛事经营风险的规避措施。
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| 关 键 词： | 商业体育赛事 经营 风险 |
Management Risk of Commercial Sports Events and the Avoiding Measures |
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| TIAN Mi.Management Risk of Commercial Sports Events and the Avoiding Measures[J].Value Engineering,2012,31(23):130-131. |
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| Authors: | TIAN Mi |
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| Institution: | TIAN Mi(Xi’an Physical Education University,Xi’an 710068,China) |
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| Abstract: | This article begins with defining the concept of the commercial sports events and the management risk of the commercial sports events.It analyzes the reasons and the categories of the management risk of the commercial sports events in our country.On these bases,the avoiding measures about the management risk of the commercial sports events are put forward from the viewpoints of the risk control and the risk shifting. |
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| Keywords: | the commercial sports events management risk |
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