电子商务网络营销视觉艺术应用探析

针对目前以电子技术为基础，以互联网为平台，以视觉艺术为表达手段的电子商务营销发展趋势，具体阐述了电子商务网络营销与以视觉艺术为特点的网络广告的关联性，电子商务网络营销中视觉艺术表现的网页设计的独特性以及电子商务网络营销中视觉艺术构成元素的必要性几个方面表现出的优势和必要性。

The Electronic Commerce Network Marketing Application of Visual Art

At present, based on the electronic technology, the Internet as a platform for the development of electronic commerce marketing trend of expression means of visual art, specifically elaborated the relationship between the electronic commerce network marketing and visual art characteristics of network advertisement, the electronic commerce network marketing in the sense of artistic expression webpage design is unique and the electronic network marketing commerce in the visual arts elements necessary aspects demonstrate the advantages and necessity.