从经济全球化角度来看企业战略联盟

经济全球化趋势日渐明朗,在经济全球化大趋势下我国企业如何利用机遇发挥自身优势,通过企业战略联盟实现跨越发展,是当前学术界与企业共同关注的问题。本文阐述了经济全球化、战略联盟的涵义,分析了经济全球化为我国企业带来的重大机遇与挑战,并探讨了经济全球化对我国企业进行战略联盟的影响,最后提出我国企业在经济全球化环境下进行战略联盟实现快速发展的相关建议。

Researching enterprise strategic reunion from the angle of economic globalization

With the trend of the process of economic globalization is more obviously, how to utilize the chance and exert the strength that the economic globalization bring and develop with the mode of strategic alliances is a focus problem that Chinese enterprises and researchers face. This paper illuminates the meaning of globalization and strategic alliance, analyses the great chances and challenges, and discusses the effect that economic globalization brings to strategic alliances, finally brings forward some suggestion for Chinese enterprises to develop rapidly through the mode of strategic alliances in the eircumstance of economic globalization.