打造黑龙江省农产品特色品牌的对策分析

黑龙江省农产品品牌效应已经初显,并且呈积极发展的态势。推进农产品商标战略的社会环境也正在形成。但是,就目前来说,黑龙江省的农产品品牌发展还存在一些问题和不足,因此要全力打造一批黑龙江特色品牌,引导"北大荒"、"五常大米"、"寒地黑土"等品牌进一步发挥优势,辐射带动其他品牌提档升级,形成整体竞争品牌优势。

To Build the Featured Brands of Agricultural Products in Heilongjiang Province

Branding of agricultural products in Heilongjiang Province are now beginning,and showed the trend of positive development.Trademark strategy of agricultural products to promote a social environment is also being formed.However,nowadays,there are still some problems and deficiencies with Brand development of agricultural products in Heilongjiang Province.Therefore,we should go all out to build a number of characteristics of the Heilongjiang brand,and lead the Bei Da Huang,Wu Chang Da Mi,Han Di Hei Tu to take...