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我国冷链物流业发展状况的SWOT分析
引用本文:姚丽红,胡永举.我国冷链物流业发展状况的SWOT分析[J].商品储运与养护,2010(4).
作者姓名:姚丽红  胡永举
作者单位:浙江师范大学交通学院;
摘    要:完整的冷链物流是食品安全不可或缺的重要元素。文中运用SWOT方法主要从以下四个方面进行分析:一是我国冷链物流发展的内部优势;二是我国冷链物流发展所面临的问题;三是我国冷链物流发展的机遇;四是我国冷链物流发展受到的威胁。综合考虑冷链物流内部条件和外部环境等多种因素,提出了发展我国冷链物流建议和对策。

关 键 词:冷链物流  SWOT分析  现状  对策  

Development Status about Cold-Chain Logistics in China Based on SWOT Analysis
YAO Li-hong,HU Yong-ju.Development Status about Cold-Chain Logistics in China Based on SWOT Analysis[J].Storage Transportation & Preservation of Commodities,2010(4).
Authors:YAO Li-hong  HU Yong-ju
Institution:YAO Li-hong,HU Yong-ju(Transportation College Zhejiang Normal University,Jinhua City Zhejiang Provice,Jinhua 321004,China)
Abstract:A complete cold-chain logistics is an indispensable element of food safety.Based on the method of SWOT analysis,analysis the following four aspects as internal strengths,existing problems,opportunities and threats in China's cold-chain logistics development.Cold-chain logistics' internal conditions,external environment and other factors are considerated comprehensively and put forward some suggestions and countermeasures for China's cold-chain logistics.
Keywords:Cold-chain logistics  SWOT Analysis  Current situation  Strategy  
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