异质性资源投入与复杂企业竞合成功关系研究——基于联盟管理能力的中介效应

文章结合资源基础观和企业能力理论，以复杂企业联盟管理能力作为中介变量，通过实证研究，揭示异质性资源投入对竞合成功关系的影响路径和作用机制。研究结果表明：联盟管理能力在异质性资源投入和竞合成功之间发挥部分中介效应；联盟管理能力的3个子维度中协调能力和凝聚能力在异质性资源投入和竞合成功的正向关系中发挥部分中介作用；联盟管理能力的中介效应还存在于异质性资源投入与竞合成功的3个维度（满意度、目标达成和适应性）之间，即联盟管理能力对异质性资源投入与合作满意度、合作绩效的正影响起部分中介作用，对异质性资源投入与适应性的正影响则起完全中介作用。

The Relationship between the Investment of Heterogeneous Resource and the Success of Coopetition in Complex Organizations: Moderated by Alliance Management Capacity

Based on the resource-based view and competence-based view of firm, taking alliance management capacity as a mediating variable, this study tries to reveal the influence path and mechanism between the investment of heterogeneous resource and coopetition success among complex organizations with one main models and two sub-models. The research results are as follows: alliance management capacity mediates the positive relationship of heterogeneous resource and coopetition success; the two sub-dimensions of alliance management capacity (coordination and bonding) play partially mediation roles respectively to the positive relationship; the mediatory effects of alliance management capacity also exist in heterogeneous resource and three dimensions of coopetition success. It plays a comprehensive mediating role between heterogeneous resource and adaptability, and plays partial mediating roles in the positive relationship of coopetition satisfaction and goal achievement. This study may enrich coopetition theory and provide suggestions for successful coopetition management.