Exploring the male Chinese tourists’ motivation for commercial sex when travelling overseas: Scale construction and validation |
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| Institution: | 1. Department of Tourism and Hotel Management, School of Management, Zhejiang University, Hangzhou, Zhejiang, 310058, PR China;2. School of Management and Marketing, Waikato Management School, The University of Waikato, Hamilton, New Zealand;1. Head of the Digital Marketing Specialization, Technology Marketing Department, Sapir Academic College, i24news Technology Contributor, Israel;2. Department of Hotel & Tourism Management, Guillford Glazer Faculty of Business & Management, Ben-Gurion University of the Negev, Israel;1. School of Accounting, Nanjing Audit University, 86 West Yushan Road, Nanjing, China;2. School of Management, Harbin Institute of Technology, 92 West Dazhi Street, Harbin, China;3. School of Hotel & Tourism Management, The Hong Kong Polytechnic University, 17 Science Museum Road, TST-East, Kowloon, Hong Kong Special Administrative Region;1. UQ Business School, The University of Queensland, Queensland, Australia;2. School of Tourism Management, Sun Yat-sen University, Building 329, 135 Xingangxi Road, Guangzhou, 510275, PR China |
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| Abstract: | Sex and tourism has long been understudied. Little is known about tourists' motivations for consuming commercial sex while travelling, and even less, if indeed anything, is known about that of Chinese outbound tourists in particular. Based on twenty interviews and two surveys with a sample of 534 male Chinese tourists who had engaged in commercial sex when travelling overseas in the previous 12 months, this study aimed first to explore why male Chinese tourists travelled overseas and purchased commercial sex, and second to construct a comprehensive scale for measuring male tourists’ motivations for overseas commercial sex. With acceptable reliability and validity, the measurement scale yielded in this study consisted of eight motivation dimensions labelled as socialisation, relaxation and escape, travel-related novelty, sexual desire fulfillment/excitement seeking, sex-related learning, sexual mastery, social prestige, and business/pragmatic purpose. Both the theoretical and methodological implications related to the developed scale are also discussed. |
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| Keywords: | Chinese outbound tourists Commercial sex Motivation Prostitution Measurement scale development |
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