| 企业伦理视角下的中粮屯河核心竞争力探析 |
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| 引用本文： | 霍彬,郭元珍.企业伦理视角下的中粮屯河核心竞争力探析[J].企业活力,2011(2):39-43. |
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| 作者姓名： | 霍彬 郭元珍 |
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| 作者单位： | 新疆财经大学工商管理学院,乌鲁木齐,830012 |
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| 摘 要： | 核心竞争力是企业持续竞争优势的源泉,卓越伦理是提升企业核心竞争力的关键要素。中粮屯河在发展过程中,对待所有利益相关者都能以一个负责任的大企业的行为举止体现出高伦理标准的要求,使企业具备了卓越伦理的核心竞争力企业的特征。
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| 关 键 词： | 企业伦理 利益相关者 中粮屯河 核心竞争力 |
Research on the Core Competence of COFCO Tunhe Company from the Perspective of Business Ethics |
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| Huo Bin,Guo Yuan-zhen.Research on the Core Competence of COFCO Tunhe Company from the Perspective of Business Ethics[J].Enterprise Vitality,2011(2):39-43. |
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| Authors: | Huo Bin Guo Yuan-zhen |
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| Institution: | Huo Bin Guo Yuan-zhen(1,2. The School of Trade and Commercial Management, Xinjiang University of Finance and Economics, Urumqi 830012, China) |
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| Abstract: | Core competence is the source of sustainable competitive advantage. Superior ethics is the key element to enhance the core competence of the business. COFCO Tunhe Company has the character of core competence with excellent ethic since it can meet the high ethic demand while treating all stakeholders in the developing process. |
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| Keywords: | business ethics stakeholders COFCO Tunhe core competence |
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