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海尔集团管理哲学的实践价值探讨
作者姓名:王新语  李维刚
作者单位:佳木斯大学
基金项目:MOOC背景下地方高校推进课堂教学改革的研究(SJGY20180491)。
摘    要:随着经济全球化的不断深入以及产品研发的不断创新,市场竞争日益激烈。企业为了维持稳定的发展,满足理论与实践共同发展的时代要求,发展企业核心竞争力十分必要。企业核心竞争力不仅包括研发、生产、加工等传统指标,而且包括在企业中时时刻刻影响着企业经营的管理哲学。海尔集团能在短短三十年间取得如今的成就,便是凭借其优秀的管理哲学。因此,探究海尔集团管理哲学在企业运营中产生的实践价值显得尤为重要。

关 键 词:管理哲学  海尔集团  人单合一  以人为本  全面质量管理

Discussion on the Practical Value of Haier Group's Management Philosophy
Authors:WANG Xinyu  LI Weigang
Institution:(Jiamusi University)
Abstract:With the continuous deepening of economic globalization and continuous innovation in product research and development,market competition has become increasingly fi erce.In order for an enterprise to maintain stable development and meet the requirements of the times for the development of theory and practice,it is necessary to develop its core competitiveness.The core competitiveness of an enterprise not only includes traditional indicators such as R&D,production,and processing,but also includes the management philosophy that always affects the operation of the enterprise.Haier Group can achieve today's achievements in just 30 years because of its excellent management philosophy.Therefore,it is particularly important to explore the practical value of Haier Group's management philosophy in business operations.
Keywords:management philosophy  Haier Group  people-oriented  total quality management
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