渠道之妖 ITAT怎样成为全球扩张最快的连锁零售企业

孙悟空(Henry Ayliffe)是美林(亚太)有限公司董事总经理,这位美国人取了中国古代神话里镇妖除恶的英雄名字,是希望有一双火眼金睛,一眼辨清投资对象的价值。不过2007年在面对投资圈里毁誉参半的ITAT

The Magic of Channels

Chinese apparel manufacturer and retailer ITAT Group has secured a combined US$120 million in two rounds of venture capital investments,making its expansion the fastest in the world's retail sector.The investors include Blue Ridge China Partners,Morgan Stanley,Citadel,Merrill Lynch and other heavyweights.The Shenzhen-based company has two magic weapons for fast expansion,"nil payment" and "nil rent" as it claims."Nil payment" refers to getting products from its suppliers without paying for the goods beforeh...