高科技企业技术标准竞争优势形成机理研究

高科技企业技术实力、结盟实力与用户吸引实力是技术标准竞争优势的主要源泉。针对技术标准化过程中标准的构建、产业化与市场化三个不同阶段，企业需要实施不同的竞争战略以促使技术标准竞争优势的形成。协作 R&D 与知识产权战略为构建技术标准提供了技术保障，有助于技术实力竞争优势的形成。产业联盟与开源战略为技术标准产业化提供了企业内外部资源整合环境，有助于结盟竞争优势的形成。先发制人与平台战略为技术标准市场化提供了用户基础条件，有助于用户吸引实力竞争优势的形成。

Formation Mechanisms of Technical Standard Competitive Advantages of Hi-tech Enterprises

Technological strength,the alliance strength and the users'attraction strength of hi-tech enterprises are the major source of competitive advantages in technical standards.Regard-ing the three different stages in the process of technology standardization including technical standard construction,technical standard industrialization and technical standard marketization, different competitive strategies should be implemented to promote the formation of competitive advantages of technical standard.Collaborative R&D and intellectual property strategy contribute to competitive advantages of technological strength by providing technological support for techni-cal standard construction.Industry alliance strategy and open source strategy contribute to com-petitive advantage of alliance strength by providing internal and external resources integration en-vironment for the technical standard industrialization.Pre-emptive strike strategy and platform strategy contribute to the competitive advantages of market users'attraction strength by providing users base conditions for the technical standard marketization.