| 浅谈民营医院的声誉问题 |
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| 引用本文： | 马艳萍,申俊龙.浅谈民营医院的声誉问题[J].价值工程,2011,30(30):107-107. |
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| 作者姓名： | 马艳萍 申俊龙 |
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| 作者单位： | 南京中医药大学经贸管理学院,南京,210046 |
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| 摘 要： | 民营医院作为公立医院的补充,其存在是必要的。但是随着医疗市场的发展,民营医院的经营出现了问题,民众对于其信任感大大降低,声誉面临极大的挑战。本文分析了民营医院存在的一些声誉问题,并提出了一些解决措施。
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| 关 键 词： | 民营医院 声誉 |
On the Issue of Private Hospital's Reputation |
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| Ma Yanping,Shen Junlong.On the Issue of Private Hospital's Reputation[J].Value Engineering,2011,30(30):107-107. |
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| Authors: | Ma Yanping Shen Junlong |
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| Institution: | Ma Yanping,Shen Junlong(Nanjing University of Chinese Medicine School of Business Administration,Nanjing 210046,China) |
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| Abstract: | Private hospitals as a supplement to public hospitals,its existence is necessary.But with the development of the health care market,the operators of private hospitals has some problems,the people greatly reduce for their trust,the reputation of private hospitals faces great challenge.This paper analyzes the reputation of the private hospitals in some of the problems and propose some solutions. |
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| Keywords: | private hospitals reputation |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
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