Barriers to the Implementation of Corporate Social Responsibility in Gaming Industry |
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Authors: | Jian Ming Luo Chi Fung Lam |
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Affiliation: | 1. Faculty of International Tourism and Management, City University of Macau, Macau https://orcid.org/0000-0002-5779-1152;2. Department of Finance, The Chinese University of Hong Kong, Hong Kong |
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Abstract: | Corporate Social Responsibility (CSR) is an important tool to reduce the adverse impact of the gaming industry. There were very limited studies specifically analyzed barriers of CSR practice in the gaming industry. This study adopted in-depth interviews and verified the interviews by dividing two informant groups. The results showed that cognitive dissonance, negative image, management dilemma, resources limitation, confused regulations, and unsustainable impetus were the major barriers in CSR implementation. Furthermore, the practical recommendations and suggestions were discussed. |
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Keywords: | CSR barriers corporate shared value (CSV) gaming Macau |
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