农村连锁超市客户配送体系建设研究

在商务部"万村千乡市场工程"的推动下,我国农村连锁超市有了巨大的发展。农村地区由于受特殊的经济和社会条件限制,对连锁超市的客户配送有着与城市不同的要求。只有建设完善的客户配送体系,农村连锁超市才能不断向纵深发展,创造更多的经济和社会效益。

Study on Construction of Rural Chain Supermarket Customer Distribution System

In this paper we argued that due to the unique economic and social conditions of the rural area,customer distribution of chain supermarkets there are under different requirements as that in the cities and only through building a complete customer distribution system could chain supermarkets in rural areas create more economic and social benefits.