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Intangibles and Sustainability: Holistic Approaches to Measuring and Managing Value Creation
Authors:Mary Adams
Institution:MARY ADAMS is the founder of Smarter‐Companies, a company that provides tools to measure, manage and optimize value creation. The company has trained partners in Europe, Africa, Asia, and South and North America. She is also the co‐author of Intangible Capital: Putting Knowledge to Work in the 21st Century Organization. Previously, she spent 14 years as the founder of Trek Consulting and 14 years as a high‐risk lender at Citicorp and Sanwa Business Credit. She received a BA Political Science from Rice University and a Master of International Management from the Thunderbird School (now part of Arizona State).
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