| 谈零售业如何才能求得生存和发展 |
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| 引用本文： | 吴则曼. 谈零售业如何才能求得生存和发展[J]. 企业科技与发展, 2008, 0(12): 58-60 |
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| 作者姓名： | 吴则曼 |
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| 作者单位： | 桂林百货大楼,广西桂林541004 |
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| 摘 要： | 文章通过阐述零售企业六大经营策略，说明在激烈的市场竞争中，零售企业要想求得生存和发展，必须要建立新的经营理念与采用新的竞争手段和策略。
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| 关 键 词： | 零售企业 经营策略 |
On Retail Industry How to Survive and Develop |
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| WU Ze-man. On Retail Industry How to Survive and Develop[J]. , 2008, 0(12): 58-60 |
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| Authors: | WU Ze-man |
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| Affiliation: | WU Ze-man ( Guilin Department Store, Guilin Guangxi 541004) |
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| Abstract: | The article explains six operation strategies in retail enterprises, suggcsting that if the retail enterprises want to survive and develop in fierce competition, they must build up new operation ideology, and adopte new competing means and strategies. |
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| Keywords: | retail enterprises operation strategies |
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