The (low) power elite : Deregulated licensing criteria for low-power television in the USA

This article examines the policy context within which Low Power Television (LPTV) has developed in the USA, analysing the political, legal, aesthetic and technical considerations used to determine station ownership preferences among competing applicants. Although only a few LPTV stations are in commercial operation, the FCC has received over 32 000 applications from community, minority and commercial interest groups from every state. Unfortunately, this impressive growth potential has been stalled amidst debates concerning the constitutionality of various policy models governing station licensing and operation. At stake in the debate over who should own these outlets are myriad political, social and economic interests among public and private concerns vying for airspace. If the government allows corporate interests to compete against or challenge minority applicants, LPTV may follow the lead of VHF TV with respect to ownership concentration and programme content. Conversely, policies favouring community and minority applicants should promote innovative programme ideas featuring local talent, and address local issues.