| 电子商务环境下逆向物流实施策略分析 |
| |
| 引用本文： | 张颖,李玉海.电子商务环境下逆向物流实施策略分析[J].物流科技,2004,27(12):68-71. |
| |
| 作者姓名： | 张颖 李玉海 |
| |
| 作者单位： | 华中师范大学 |
| |
| 摘 要： | 本文阐述了逆向物流的概念和电子商务环境下逆向物流实施的重要性．分析了电子商务环境下传统退货解决方案存在的问题，提出了电子商务环境下电子退货解决方案．并给出具体实例加以说明。
|
| 关 键 词： | 电子商务环境 逆向物流 退货 解决方案 问题 实施策略 概念 重要性 传统 具体 |
| 文章编号： | 1002-3100(2004)12-0068-04 |
| 修稿时间： | 2004年9月7日 |
The Analysis of Reverse Logistics Fulfillment Strategy in E-Business |
| |
| ZHANG Ying,LI Yu-hai.The Analysis of Reverse Logistics Fulfillment Strategy in E-Business[J].Logistics Management,2004,27(12):68-71. |
| |
| Authors: | ZHANG Ying LI Yu-hai |
| |
| Institution: | Huazhong Normal University |
| |
| Abstract: | In this paper, the definition of reverse logistics and the importance of fulfillment of reverse logistics in e-business are introduced. With analyzing the problem of traditional returning solution, the solution of electronic returning is put forward, and an example is also given to illuminate. |
| |
| Keywords: | reverse logistics return e-business fulfillment strategy |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
