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Strategic responses of the hotel sector to COVID-19: Toward a refined pandemic crisis management framework
Affiliation:1. College of Business and Management, VinUniversity, Hanoi, Viet Nam;2. Hospitality and Tourism Institute, Duy Tan University, Danang, 550000, Viet Nam;3. Faculty of Social Sciences and Humanities, Duy Tan University, Danang, 550000, Viet Nam
Abstract:The Covid-19 pandemic has long-lasting impacts that require the hotel sector to revise, innovate and transform their businesses. However, the literature related to this area remains vastly under-developed. Based on 219 articles collected from global news media and an integrated crisis management framework, this research note map out "strategic responses" from the hotel sector and suggest implications for hotels to address the evolving pandemic situation. Three modifications were proposed to refine and further develop a pandemic crisis management framework.
Keywords:Covid-19  Recovery  Hotel  Leximancer  News media  Crisis management  Strategies
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