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用“体裁分析”方法研究商务英语信函特点
引用本文:李俊儒. 用“体裁分析”方法研究商务英语信函特点[J]. 南京财经大学学报, 2006, 0(6): 89-92
作者姓名:李俊儒
作者单位:南京财经大学外语系,江苏南京210003
基金项目:江苏省教育厅人文社科研究课题(04SJ740016)
摘    要:本文对体裁分析方法、商务英语体裁分析的步骤进行了阐述。并利用体裁分析方法对商务信函进行了具体的分析。通过对一篇还盘信函的剖析,笔者认为,商务英语信函的特殊交际功能决定了其体裁的特殊性。因此,分析不同的商务信函,需对其交际目的、语篇程式,语言功能、主要语气和语用策略等进行分析,才能更好地理解和创作出符合国际贸易特定体裁惯例的语篇。

关 键 词:体裁分析 商务英语语篇 商务英语信函
文章编号:1672-6049(2006)06-0089-04
收稿时间:2006-07-08

The Research on the Characteristics of Business English Letters Through Genre Analysis
LI Junru. The Research on the Characteristics of Business English Letters Through Genre Analysis[J]. Journal of Nanjing University of Finance and Economics, 2006, 0(6): 89-92
Authors:LI Junru
Affiliation:Foreign Languages Department, Nanjing University of Finance and Economics, Nanjing 210003, China
Abstract:This paper expounds the characteristics of genre analysis and the processes of genre analysis of business English discourse. The method of genre analysis is then applied to the practical analysis of business letter discourses. Through the analysis of a counteroffer letter, the writer argues that the special communicative functions of business English letters decide their uniqueness in genre. Therefore, when different business letters are dealt with, communicative purposes, discourse patterns, language functions, main moods, and pragmatic strategies have to be analyzed integratedly. Thus, we can well understand and write the discourses which correspond with unique genre requirements in international trade.
Keywords:genre analysis   business English discourse   business English letter
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