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The effects of multimarket contact on partner selection for technology cooperation |
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| Authors: | Wonsang Ryu Jeffrey J Reuer Thomas H Brush |
| Institution: | 1. School of Business and Technology Management, College of Business, Korea Advanced Institute of Science and Technology, Daejeon, South Korea;2. Strategy and Entrepreneurship, Leeds School of Business, University of Colorado, Boulder, Colorado;3. Krannert School of Management, Purdue University, West Lafayette, Indiana |
| Abstract: | |
| Keywords: | multimarket contact mutual forbearance opportunism partner selection technology cooperation |