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Product-market competition and resource redeployment in multi-business firms |
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| Authors: | Raffaele Morandi Stagni Juan Santaló Marco S Giarratana |
| Institution: | 1. Department of Business Administration, Universidad Carlos III de Madrid, Getafe, Madrid, Spain;2. Calle Alvarez de Baena 4, Strategy Department, IE Business School/IE University, Madrid, Spain |
| Abstract: | |
| Keywords: | competition diversification opportunity cost performance resource redeployment |