| 河南省农村居民旅游市场的开发 |
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| 引用本文： | 王伟红.河南省农村居民旅游市场的开发[J].国土与自然资源研究,2006(1):72-73. |
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| 作者姓名： | 王伟红 |
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| 作者单位： | 河南大学历史文化学院旅游学系,河南,开封,475001 |
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| 基金项目： | 河南省教育厅自然科学基金
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河南大学校科研和教改项目 |
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| 摘 要： | 分析了河南省农村居民旅游市场的特征以及开发河南省农村居民旅游市场的限制因素,从思想认识、旅游产品的开发设计、宣传促销、旅游服务体系的构建等方面探讨了河南省农村居民旅游市场的开发。
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| 关 键 词： | 农村居民 旅游市场 河南省 |
| 文章编号： | 1003-7853（2006）01-0072-02 |
| 收稿时间： | 2005-03-24 |
| 修稿时间： | 2005年3月24日 |
Study on exploiting rural resident tourism market in Henan Province |
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| WANG Wei-hong.Study on exploiting rural resident tourism market in Henan Province[J].Territory & Natural Resources Study,2006(1):72-73. |
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| Authors: | WANG Wei-hong |
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| Institution: | College of History and Culture Henan University, Kaifeng 475001, China |
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| Abstract: | With the increasing of income constantly,the shift of expenditure conception,the adjustment of agriculture structure and the improvement of agriculture efficiency,rural resident tourism is being up in China.The purposes of rural resident are mainly visiting theirs relatives and calling friends,whose age is between 25 and 64 years old and have a lower comparatively tourism expenditure level.Their tourism form is mainly self-tourism; analyzed the characters of rural resident travel market and limited factors of exploiting in Henan Province and some suggestions on exploiting rural resident travel market in Henan Pprovince such as product exploiting,propaganda and sales promotion,the construction of travel service system etc.were put forward. |
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| Keywords: | rural resident tourism market Henan Province |
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