| 我国成品油市场的新动态与策略 |
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| 引用本文： | 李伟娟,张朋程. 我国成品油市场的新动态与策略[J]. 石油化工技术经济, 2011, 27(1) |
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| 作者姓名： | 李伟娟 张朋程 |
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| 作者单位： | 李伟娟,Li Weijuan(中国石油大学胜利学院,东营,257061);张朋程,Zhang Pengcheng(中国石油大学(华东),青岛,266555) |
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| 摘 要： | 成品油是国民经济发展所需的重要能源之一,同时也是关系国计民生的战略物资,正受到越来越多的关注.文章从消费量、价格波动、营销竞争主体等方面介绍了目前我国成品油市场的新动态,分析了成品油市场波动的原因,并提出了相应的稳定成品油市场的策略.
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| 关 键 词： | 成品油 市场 动态 竞争力 营销 |
New Information and Tactics of Chinese Refined Oil Market |
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| Li Weijuan,Zhang Pengcheng. New Information and Tactics of Chinese Refined Oil Market[J]. Techno-Economics in Petrochemicals, 2011, 27(1) |
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| Authors: | Li Weijuan Zhang Pengcheng |
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| Affiliation: | Li Weijuan(Victory Institute of China University of Petroleum,Dongying,257061) Zhang Pengcheng(China University of Petroleum(East China),Qingdao,266555) |
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| Abstract: | As one of the important energy resources for national economic development,refined oil is also a kind of strategic material vital to the national economy and the people's livelihood,so its market situation is concerned directly with safety of the country.The new information on Chinese refined oil market was introduced in aspects of consumption volume,price fluctuation,and competition entities for marketing,the causes for fluctuation of refined oil market were analyzed,and corresponding tactics for stabilizi... |
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| Keywords: | refined oil market information competitiveness marketing |
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