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便利店经营管理的路径分析——基于中、日便利店的比较
引用本文:瞿春玲. 便利店经营管理的路径分析——基于中、日便利店的比较[J]. 商业经济(哈尔滨), 2011, 0(15): 38-40
作者姓名:瞿春玲
作者单位:东北财经大学工商管理学院,辽宁大连116023
基金项目:国家社科基金项目:我国大型零售企业国际化发展行为与政策保障体系研究的阶段成果(10CJY060).
摘    要:通过对中日两国便利店经营管理现状进行比较分析,不难发现,我国的便利店在企业经营管理水平、管理质量、人口素质等方面与日本等发达国家还存在较大差距。我国的便利店应以日本品牌便利店为“标杆”,改进商品结构管理,拓展服务领域;有选择地学习国外先进配送经验,加快物流人才培养;转变经营模式,大力发展加盟店;积极争取政府的政策支持。

关 键 词:便利店  经营管理  路径分析

Path Analysis of Management through Comparison of Chinese and Japanese Convenience Store
QU Chunling. Path Analysis of Management through Comparison of Chinese and Japanese Convenience Store[J]. Business Economy, 2011, 0(15): 38-40
Authors:QU Chunling
Affiliation:QU Chunling
Abstract:The comparison between management situations of Chinese and Japanese convenience stores shows that there are large gaps between China and developed countries i.e. Japan in management, standard, management quality, population quality, etc. Hence, Chi- nese convenience stores should learn from Japanese brand ones, improve management of commodity composition to expand service field, learn advanced foreign distribution experience selectively to quicken development on logistic talents, change business mode to develop franchise chain, and try to seek policy support.
Keywords:convenience store   management   path analysis
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