| 浅谈钢材贸易企业的出口营销渠道研究 |
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| 引用本文： | 吴昊.浅谈钢材贸易企业的出口营销渠道研究[J].企业活力,2010(9):47-49. |
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| 作者姓名： | 吴昊 |
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| 作者单位： | 安徽技术进出口股份有限公司,合肥,230031 |
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| 摘 要： | 国内外理论界对出口营销渠道的研究大都是从一般的角度出发来研究企业的出口营销渠道策略,很少有专门针对钢材贸易企业的出口营销具体渠道模式方面的研究。
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| 关 键 词： | 钢材贸易企业 出口营销 营销渠道 |
Discussion on Export Marketing Channels of Steel Trade Companies |
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| Wu Hao.Discussion on Export Marketing Channels of Steel Trade Companies[J].Enterprise Vitality,2010(9):47-49. |
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| Authors: | Wu Hao |
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| Institution: | Wu Hao(Anhui Technology Import and Export Company Limited,Hefei 230031,China) |
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| Abstract: | Domestic and foreign theorists of the export marketing channel study the company＇s export marketing channel strategy mostly from a general point of view,there is little study on specific channels models of specific export marketing of steel trading companies. |
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| Keywords: | steel trade companies export marketing marketing channel |
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