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Strategic planning and business performance in the quoted UK hotel sector: results of an exploratory study
Authors:Paul A Phillips
Institution:Cardiff Business School, Colum Drive, University of Wales, Cardiff CF1 3EU, UK
Abstract:The purpose of this study was to conduct an exploratory investigation of the relationship between strategic planning and business performance. A multidimensional model of 11 variables was formulated after a review of the strategic planning-performance literature. Data were obtained from 63 hotel units representing eight quoted hotel companies, and various planning-performance relationships were examined. The results indicated that the key planning characteristics of throughness, sophistication, participation, and formality were positive, and in most cases significantly related, to seven indicators of business performance.
Keywords:strategic planning  business performance  hotel general managers
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