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Entrepreneurial alertness in the pursuit of new opportunities
Authors:Jintong Tang  K Michele Kacmar  Lowell Busenitz
Institution:
  • a Saint Louis University, John Cook School of Business, Department of Management, 3674 Lindell Blvd, Room 469A, St. Louis, MO, 63108, United States
  • b University of Alabama, Management and Marketing Department, 135 Alston Hall, Box 870225, Tuscaloosa, Alabama, 35487, United States
  • c University of Oklahoma, Price College of Business, Division of Management, 307 W. Brooks, Room 206, Norman, OK, 73019, United States
  • Abstract:The recognition and development of new opportunities are at the heart of entrepreneurship. Building from Kirzner's (1973, 1999) work, cognition theory, and McMullen and Shepherd's (2006) recent development, we offer a model involving three distinct elements of alertness: scanning and search, association and connection, and evaluation and judgment. We then conduct multiple studies to develop and validate a 13-item alertness scale that captures these three dimensions. Results demonstrate appropriate dimensionality, strong reliability, and content, convergent, discriminant, and nomological validity. The resultant instrument provides researchers with a valuable tool for probing the entrepreneurial opportunity development process including antecedents and outcomes.
    Keywords:Entrepreneurial alertness  Opportunities  Information  Search  Judgment  Scale development
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