融资带来的改变

回首2011年物流企业的融资大事件,山东荣庆集团(以下简称"荣庆物流")与风投的再续前缘堪称最引人注目的一则成功案例。10月11日,荣庆物流与加拿大Pamoja集团正式举行"临沂高端冷链物流项目签约仪式"。据荣庆物流总经理张卓介绍,此次签约,荣庆物流

Changes Brought by Financing

When the venture capital is becoming more optimistic about the logistics industry,at the same time,more and more logistics enterprises have had a better understanding about the venture and being listed.Looking back in 2011,the major event of financing in logistics industry is the success story of cooperation of Rokin and venture capital.In the future,in order to better develop and prepare business listing,Rokin Logistics will also receive a number of capital injections from venture enterprises.The reasons that Rokin has been able to win the favor of venture enterprises are mainly two.On the one hand,the concentration of China’s cold chain logistics market is low,the scales of enterprises are generally small and technology and equipments are relatively backward;but,there is great potential in the market.On the other,the core of Rokin is cold chain logistics and it is committed to being an integrated cold chain service provider.