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从DNA复制看企业文化传播
引用本文:邓渝,蔡凌曦.从DNA复制看企业文化传播[J].上海市经济管理干部学院学报,2010,8(3):25-27.
作者姓名:邓渝  蔡凌曦
作者单位:1. 川北医学院,四川,6370002
2. 四川移动通信,四川,610031
摘    要:从生物学的独特视角,将细胞分裂的方式、特点以及DNA的复制过程与企业文化在企业内部的传播过程进行类比,可看出企业文化传播与细胞分裂具有相似性。企业可以借鉴细胞分裂的特征构建合理的企业文化传播模式,帮助企业成功地传播自己的文化,增强企业的核心竞争能力。

关 键 词:企业文化  企业文化传播  细胞分裂

Analyze of Corporate Culture Spread from DNA Replication
DENG Yu,CAI Ling-xi.Analyze of Corporate Culture Spread from DNA Replication[J].Journal of Shanghai Economic Management College,2010,8(3):25-27.
Authors:DENG Yu  CAI Ling-xi
Institution:DENG Yu1,CAI Ling-xi2(1.North Sichuan Medical College,Sichuan 637000,2.Sichuan Mobile,Sichuan 610031)
Abstract:In this paper,from the unique perspective of biology,cell division,characteristics and DNA replication processes are compared to corporate culture dissemination process within the enterprise,which found the corporate culture of communication and cell division has a similarity,thus to avoid the error of cultural transmission process in Chinese enterprises,drawing on the characteristics of corporate culture to build a reasonable mode of transmission that helps companies to spread their culture,enhance the ent...
Keywords:corporate culture  corporate culture communication  cell division  
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